In the part of suburban New Jersey I grew up in, almost every other school took the cougar for its sports team mascot. There were the Carl H. Kumpf Middle School Cougars, the Cranford High School Cougars, and the Kean University Cougars, among others. Nevermind that cougars were extirpated from the state long ago - they were a top choice as symbols of the agility, cunning, and ferocity sports teams like to believe they channel. The use of such totems extends beyond sports. Exxon tells us we can "put a tiger in the tank" by using their fuel, and many people adorn themselves with clothing or…