invisible gorilla psychology neuroscience intuition science inattentional blindness attention vision
I'm sure by now you've heard about inattentional blindness, as I've posted about it a million times since this blog began. It's an amazing effect! It shows us that we really aren't as aware of the world as we think we are. If you haven't heard about it by now I encourage you to go right here to try out a demo on yourself! Inattentional blindness isn't the only time this happens though, there are a number of cognitive illusions that make you realize you're a lot stupider than you thought you were.
There's a brand new book out today by the semi-discoverers of inattentional blindness (well…