cleanliness
edyong | February 8, 2010The English language is full of metaphors linking moral purity to both physical cleanliness and brightness. We speak of "clean consciences", "pure thoughts" and "dirty thieves". We're suspicious of "shady behaviour" and we use light and darkness to symbolise good and evil. But there is more to these metaphors than we might imagine. The mere scent of a clean-smelling room can take people down a virtuous road, compelling them to choose generosity over greed and charity over apathy. Meanwhile, the darkness of a dimmed room or a pair of sunglasses can compel people towards selfishness and…
edyong | November 26, 2008Throughout our language, the vocabulary of physical cleanliness is also used to describe moral cleanliness. We describe saints as pure and thieves as dirty; consciences can be clean and sins can be washed away. But more and more, psychological studies tell us that these concepts are entwined in a very real way. The act of cleaning, or even just thinking about the concept of cleanliness, can influence a person's moral compass, swinging it towards a less judgmental direction.
This isn't the first time that I've blogged about this. Two years ago, Chen-Bo Zhong and Katie Liljenquist found that…