A Clarification

By ksnyder on July 8, 2010.

Based on some of the (many) comments spurred by the appearance of PepsiCo on ScienceBlogs, we want to clarify Brookhaven's involvement on this site.

In April, Brookhaven was invited by ScienceBlogs editors to join the community as an institutional blogger, along with the Weizmann Institute of Science and the SETI Institute (and later, CERN and the Howard Hughes Medical Institute).

There's no money being exchanged between Brookhaven and ScienceBlogs.

Of course, we see this as a good public relations opportunity. But that doesn't mean that this space will only be used to redistribute press releases (and I hope our first posts have shown that).

We want to be an active and valuable member of this community, but we'll leave that to you to judge.

More like this

Welcome the newest SciBlings! And more.

Now this is big: ScienceBlogs Welcomes the World's Top Scientific Institutions to Our Network: We here at ScienceBlogs are pleased to announce that beginning today, we will be helping to spark the next generation of research communications by introducing new blogs to our network from the world's…

ScienceBlogs Welcomes the World's Top Scientific Institutions to Our Network

We here at ScienceBlogs are pleased to announce that beginning today, we will be helping to spark the next generation of research communications by introducing new blogs to our network from the world's top scientific institutions. The initial list includes: CERN, Howard Hughes Medical Institute (…

Another turning point, a fork stuck in the road.

With this post, I say goodbye to ScienceBlogs. Am I leaving because of the fiasco with the PepsiCo blog? Not directly. That's not to say that there weren't serious issues raised by the whole incident. Many of these lie in the realm of journalistic ethics, at least as understood by people you…

PepsiCo Food Frontiers blog did not have to be a #SbFAIL

Given the events of yesterday about corporate sponsorship in the objective landscape of science journalism, I found it ironic that my research collaboration meeting at the University of North Carolina at Chapel Hill brought me to their beautiful FedEx Global Education Center where I enjoyed an iced…

Advertisment

Donate

ScienceBlogs is where scientists communicate directly with the public. We are part of Science 2.0, a science education nonprofit operating under Section 501(c)(3) of the Internal Revenue Code. Please make a tax-deductible donation if you value independent science communication, collaboration, participation, and open access.

You can also shop using Amazon Smile and though you pay nothing more we get a tiny something.

Science 2.0

Science Codex

More by this author

Neutrinos Disappearing at Daya Bay?

August 15, 2011

This guest post is by Brookhaven Lab physicist Steve Kettell, the Chief Scientist for the U.S. Daya Bay Neutrino Project in southern China. Kettell received his Ph.D. in 1990 from Yale University and is the leader of Brookhaven's Electronic Detector Group. Steve Kettell Neutrinos are downright…

Launching Biological Samples with Sound

July 7, 2011

At first glance, this video might look like it's playing in reverse. But don't worry, these stroboscopic images were patched together in the right order. Courtesy of Labcyte, Inc. The video shows a technique called acoustic drop ejection (ADE) - an idea based on sending ultrasonic waves near…

CSI Brookhaven: 500-year-old Hair Tells Story of Royal Mercury Poisoning

June 17, 2011

Hair breaks. It singes. It falls out. It might not be the strongest feature of living human bodies, but hair is one of the best-preserved tissues of dead ones, providing a record of diet, age, metabolism, and, sometimes, even the cause of death. Ferdinand II* With intense beams of x-rays at…

Next-generation Aerosol-sampling Stations to Head for India

June 14, 2011

This guest post is written by Stephen R. Springston, an atmospheric chemist at Brookhaven National Laboratory. After receiving his Ph.D. in chemistry from Indiana University, he completed a postdoctoral fellowship at the University of Utah before joining Brookhaven in 1986. Stephen Springston…

Solar Farm, East-Coast Style

June 9, 2011

Brookhaven will soon be home to the largest solar farm in the eastern United States. The Long Island Solar Farm, being constructed by BP Solar and the Long Island Power Authority on Brookhaven Lab's campus, will produce 32 megawatts of power when complete - enough to power about 4,500 homes. The…